The JV University

This week I was contacted by so many people asking if I could give more examples of both OFFLINE and ONLINE Joint Ventures that I decided to say YES!

So, just for ALL of you below some more examples of tried and tested Joint Ventures!

OFFLINE Joint Ventures:

Below are some good examples of offline joint ventures:

Sarah sells Avon and her friend Amy owns a health spa for women. Their two products are both geared towards women, or better yet, the beauty of women. Amy and Sarah see a way to help each other out in their businesses. First Sarah leaves a number of monthly catalogues for her Avon business at Amy’s spa. She also provides Amy with samples of products that women who visit a health spa would be interested in.

Amy supplies Sarah with discount cards and Sarah gives each of her customers one of these discount cards that entitle them to a free visit and a discount off their first year of membership. Both women find that business has vastly increased and both are happy with the arrangement. As a JV broker can you find two complimentary businesses like this and set it all up?

Robert is a JV broker/consultant and approaches 25 different businesses to get each one to offer him a sample or taste of their business to give away. For example, business 1 is an accountant who gives Robert a coupon for a free consultation worth $200. Business 2 offers samples of its products worth $50 and business 3 offers a free single room carpet cleaning coupon. These valuable coupons and samples come with the understanding that, if the sample of free consultation or service results in business, Robert gets paid an ongoing commission on ALL resulting business for a certain period of time. Robert is now armed with hundreds and even thousands of dollars worth of coupons, gift certificates and samples that didn’t cost him anything.

Robert now approaches different businesses and tells them that if they gave him a list of inactive customers and he had a proven way to ethically bribe them and entice them back to reactivate these customers with his Welcome Home package worth hundreds of dollars along with a proven scripted marketing approach would the businesses be prepared to pay him a percentage of the ongoing business, which they wouldn’t have had, over the last one or two years? Not only does Robert get a percentage of the reactivated customers but also a percentage of the sales from ALL the businesses providing the coupons!

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BLOG POST BY MY FRIEND/CO-FOUNDER OF THE JV UNIVERSITY – WILLIE CRAWFORD

Launching a new product online is NOT as easy as many writing ebooks on the topic would have you believe. There are many obstacles that you need to overcome to do this effectively. Let’s look at a few of them, and two excellent solutions.

Assuming that you have a “killer” product that your market has already told you that it wants, your biggest challenge is simply getting the word out. If you are an unknown you need “introductions” to those who can help you. You need someone who already knows the large list owners to contact them on your behalf and convince them to at least take a look at your product.

Top online marketers often receive DOZENS of joint venture proposals per day. Many of these are worded so confusingly that your prospective JV partners stops reading them after the first few words. If you can’t explain your product in only a few words and stimulate interest, you don’t have much chance of getting your JV proposal read.

My friend, Mike Filsaime, recent relayed that he’d received over 100 joint venture proposals in ONE MONTH! That shows you the competition you may face when rolling out your new product if you hope to get some of the “bigger name” marketers to participate in the promotion.

The problem is that the people with the lists in the tens of thousands, and even hundreds of thousands, simply don’t have the time to sift through all of those proposals. Instead, many rely on trusted joint venture brokers to sift through the proposals, evaluate the products, and then recommend which products they should spend their very limited time looking at and consider promoting.

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Here’s an example of a really GREAT joint venture you can do today:

Let’s say there is an auto mechanic and an auto detailer in your town. And let’s say the auto mechanic has a large list of loyal customers who trust him and go to him on a regular basis, even if it’s just to get their oil changed.

Well, all you need to do is make a deal with the auto detailer and auto mechanic, where the mechanic sends all his customers a flier or short letter (he can insert it in his regular customer mailings if he wants) telling everyone about how wonderful the auto detailer is, how his prices are fair and all the reasons why they should take their cars to him to get detailed.

And then, for each customer the mechanic sends to the detailer, you split the money three ways, with you getting a slice of the profits in exchange for “setting up the deal”.

This way everyone wins: the mechanic makes money without lifting a finger, the detailer gets dozens of new customers he wouldn’t normally have gotten – many of which will continue to spend their money getting their cars detailed with him in the future – and you get paid…

Just For Bringing The Deal Together!

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