Archive for the ‘Blogroll’ Category

6 Tried and Tested Joint Venture Examples!

Sohail Khan | October 31st, 2009 | Blogroll, Joint Venture Training, Newsletter, Newsletter

This week I was contacted by so many people asking if I could give more examples of both OFFLINE and ONLINE Joint Ventures that I decided to say YES!

So, just for ALL of you below some more examples of tried and tested Joint Ventures!

OFFLINE Joint Ventures:

Below are some good examples of offline joint ventures:

Sarah sells Avon and her friend Amy owns a health spa for women. Their two products are both geared towards women, or better yet, the beauty of women. Amy and Sarah see a way to help each other out in their businesses. First Sarah leaves a number of monthly catalogues for her Avon business at Amy’s spa. She also provides Amy with samples of products that women who visit a health spa would be interested in.

Amy supplies Sarah with discount cards and Sarah gives each of her customers one of these discount cards that entitle them to a free visit and a discount off their first year of membership. Both women find that business has vastly increased and both are happy with the arrangement. As a JV broker can you find two complimentary businesses like this and set it all up?

Robert is a JV broker/consultant and approaches 25 different businesses to get each one to offer him a sample or taste of their business to give away. For example, business 1 is an accountant who gives Robert a coupon for a free consultation worth $200. Business 2 offers samples of its products worth $50 and business 3 offers a free single room carpet cleaning coupon. These valuable coupons and samples come with the understanding that, if the sample of free consultation or service results in business, Robert gets paid an ongoing commission on ALL resulting business for a certain period of time. Robert is now armed with hundreds and even thousands of dollars worth of coupons, gift certificates and samples that didn’t cost him anything.

Robert now approaches different businesses and tells them that if they gave him a list of inactive customers and he had a proven way to ethically bribe them and entice them back to reactivate these customers with his Welcome Home package worth hundreds of dollars along with a proven scripted marketing approach would the businesses be prepared to pay him a percentage of the ongoing business, which they wouldn’t have had, over the last one or two years? Not only does Robert get a percentage of the reactivated customers but also a percentage of the sales from ALL the businesses providing the coupons!

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Product Launch SECRET Weapon – The JV Consultant

Sohail Khan | October 16th, 2009 | Blogroll, Joint Venture Training, Newsletter, Newsletter

BLOG POST BY MY FRIEND/CO-FOUNDER OF THE JV UNIVERSITY – WILLIE CRAWFORD

Launching a new product online is NOT as easy as many writing ebooks on the topic would have you believe. There are many obstacles that you need to overcome to do this effectively. Let’s look at a few of them, and two excellent solutions.

Assuming that you have a “killer” product that your market has already told you that it wants, your biggest challenge is simply getting the word out. If you are an unknown you need “introductions” to those who can help you. You need someone who already knows the large list owners to contact them on your behalf and convince them to at least take a look at your product.

Top online marketers often receive DOZENS of joint venture proposals per day. Many of these are worded so confusingly that your prospective JV partners stops reading them after the first few words. If you can’t explain your product in only a few words and stimulate interest, you don’t have much chance of getting your JV proposal read.

My friend, Mike Filsaime, recent relayed that he’d received over 100 joint venture proposals in ONE MONTH! That shows you the competition you may face when rolling out your new product if you hope to get some of the “bigger name” marketers to participate in the promotion.

The problem is that the people with the lists in the tens of thousands, and even hundreds of thousands, simply don’t have the time to sift through all of those proposals. Instead, many rely on trusted joint venture brokers to sift through the proposals, evaluate the products, and then recommend which products they should spend their very limited time looking at and consider promoting.

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Attending Seminars Is Now MORE Lucrative Than Ever!

Sohail Khan | September 28th, 2009 | Blogroll, Joint Venture Training, Newsletter, Newsletter

Seminar attendance is down by almost 40% meaning less people attending to listen to speakers however, people attending seminars are now more interested in finding JV partners than what the speakers have to say (or sell).

This is the second time me and my team at The JV University have been invited by Ken McArthur to his close-knit seminar group called ‘JV Alert LIVE’ this time in San Diego  with quality attendees and quality speakers.

Even though the speakers are here to either launch or sell their programs/products the information they provide to seminar attendees is quite valuable.

But here’s the strategy that YOU as a seminar attendee should adopt. NEVER go to a seminar without a PURPOSE!

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The World’s Most Powerful Marketing Strategy EVER!

Sohail Khan | September 21st, 2009 | Blogroll, Joint Venture Training, Newsletter, Newsletter

OK, so many people still don’t understand this LUCRATIVE marketing strategy (which may be an advantage to those that do), so here it is again.

A Joint Venture (also known as jv’s or strategic alliances) is an arrangement that will be of mutual benefit between two (or more) people, businesses or companies who have complimentary resources. What do I mean by resources? I mean products, services and a customer list (or mailing list) that has a relationship with the list owner.

Joint Ventures are a very powerful but underutilised marketing strategy. Yet, according to the legendary Jay Abraham less than 5% of all business owners use joint ventures properly and most don’t know how to use them at all. Joint Ventures are successful because of the old business rule that says: “People like to buy from someone they know and trust”.

The best JV is when one company endorses (recommends) someone else’s product or services to their customer list that they have a relationship with and both share the additional profits. This is a win/win arrangement!

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The MANY Advantages Of Offline Joint Venture’s

Sohail Khan | September 15th, 2009 | Blogroll, Joint Venture Training, Newsletter, Newsletter

There are many advantages joint venturing with offline businesses. You could increase your target market by reaching audiences you couldn’t advertise to before. You could get referrals from the offline businesses you joint venture with.

The key to joint venturing with offline businesses is to find ones that have the same target audience. If you’re selling business software, you wouldn’t want to joint venture with a store that sells candy. You won’t be very successful. You would want to joint venture with an office supply or computer store.

Below are three possible joint venture deals you could set up:

1. Write a tip booklet that is related to your business. Make a deal with an offline store where they giveaway your tip booklet to their shoppers with each purchase. The store you pick should attract your target audience. The store could have something free to giveaway to attract shoppers and you could have your web site ad in the tip booklet.

2. Design a printed flyer for your online business. The flyer should include a description of your web site, e-mail address, web address and any other important information. Make a deal with an offline store to have them include the flyer in each bag of products they sell in exchange for free advertising on your web site.

3. Make a deal with a computer store to have them display your web site on the computers they display in their store in exchange for free advertising on your web site or in your e-mail newsletter.

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Eliminating The Competition Using Strategic Alliances

Sohail Khan | September 11th, 2009 | Blogroll, Joint Venture Training, Newsletter, Newsletter

Are you overlooking  strategic alliances because you call them “competitors”? It is amazing how many business owners and corporate employees view similar businesses strictly as “competitors”. And its sad that these same business professionals throw away some of the best opportunities they face, if only they could see the opportunity.

What do I mean by that? If I own an Italian restaurant isn’t every other restaurant in the city or town my competitor, my archrival? Well, maybe, but not necessarily; but for sure they are just a rival if that’s how you choose to look upon their business and treat them.

A wiser approach would be to look upon these other businesses and think, “OK, so we compete for some of the same clientele or market. But, what can that business and mine offer each other that is mutually beneficial? In what ways can we work together without being at risk?”

My first thoughts in the Italian restaurant example are these: If I need a part-time employee, perhaps another restaurant has a good solid employee that could use more work. Perhaps the other restaurant doesn’t have that many hours to offer. But, if I have contacts within the other restaurant’s management, then we can save one of us an employee turnover and the other would get good help to fill a part-time position.

If I am having problems with a vendor and their supplies, I could call up the another restaurant manager and “compare notes”. I could get and/or share very valuable information that doesn’t hurt either business, but helps both of us in many ways. If you think about this scenario for just a few minutes, I bet you can come up with some other examples quite easily.

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Getting MORE Clients Guaranteed Using Joint Ventures

Sohail Khan | September 8th, 2009 | Blogroll, Joint Venture Training, Newsletter, Newsletter

What makes 5% of solopreneurs successful is this: they’re using the one simple, yet highly effective, marketing strategy that always gets you more clients and appointments.

As you read on, you’ll learn what this is and how you, too, can start using it today to…

* Get more clients and appointments,
* Increase your income, and
* Build a successful, thriving practice.

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How Strategic Alliances Are Becoming The NEW Answer To Recession Survival!

The JVU Founders | September 3rd, 2009 | Blogroll, Joint Venture Training, Newsletter, Newsletter

One of the fastest growing trends during this recession for business today is the increasing number of strategic alliances. According to Booz-Allen & Hamilton, strategic alliances are sweeping through nearly every industry and are becoming an essential driver of superior growth. Alliances range in scope from an informal business relationship based on a simple contract to a joint venture agreement in which for legal and tax purposes either a corporation or partnership is set up to manage the alliance.

For small businesses, strategic alliances are a way to work together with others towards a common goal while not losing their individuality. Alliances are a way of reaping the rewards of team effort – and the gains from forming strategic alliances appear to be substantial. Companies participating in alliances report that at much as 18 percent of their revenues comes from their alliances.

But it isn’t just profit that is motivating this increase in alliances. Other factors include an increasing intensity of competition, a growing need to operate on a global scale, a fast changing marketplace, and industry convergence in many markets (for example, in the financial services industry, banks, investment firms, and insurance companies are overlapping more and more in the products they supply).

Especially in a time when growing international marketing is becoming the norm, these partnerships can leverage your growth through alliances with international partners. Rather than take on the risk and expense that international expansion can demand, one can enter international markets by finding an appropriate alliance with a business operating in the marketplace you desire to enter.

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How To Make Money From A FREE Networking Event!

Sohail Khan | September 1st, 2009 | Blogroll, Joint Venture Training, Newsletter, Newsletter

I’m a big fan of networking to build your business.

So here I want to go over an opportunity that people are missing big time when trying to build their networks and make friends with people, especially when they’re at a business networking event.

Firstly “work the room” and collect as many cards as you possibly can, take a real interest in them, and certainly make friends. If you can meet 4 people and have a genuine conversation with each of them, then you’ve had a successful event.

Networking is about making relationships, so try to figure out what that person needs and wants – this will make you more comfortable to deal with and trusted.

When someone offers you their card, please don’t refuse to take it, as I saw someone do to a friend of mine recently. This guy thought he was doing my pal a favour, as he didn’t want to take a card unnecessarily, but he ended up being ridiculed by me, and upsetting my friend.

You can always throw it away later (although you never know if that person might be useful, so I wouldn’t) but there’s really no need to be rude. Think about how you might feel if someone did that to you – it wouldn’t feel good.

One thing that I see too often is the phrase, ‘Call me or I will call you’ which rarely happens…

Instead become a matchmaker for people in the room (each person will be worth something to someone) talk to people, understand them and seek out hidden opportunities or hidden assets that particular person is not leveraging.

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How To Write a Killer Joint Venture Proposal

Sohail Khan | August 25th, 2009 | Blogroll, Joint Venture Training, Newsletter

Below are the key steps in writing a killer JV proposal:

1.     Use a captivating headline or opening sentence that offers your JV partner a great benefit, picques their curiosity and compels them to read your whole letter. If the headline and/or opening sentence is targeted and good enough, they will read the next one etc. If any part of your offer is not compelling enough, they won’t read the rest and you will lose them.

2.    Introduce and present yourself in such a way as to show them that you are serious, professional and trustworthy.

3.    Make sure you are very clear as to what you want to do. Specify all the ideas and plans that you have in mind. Being vague will not work in your favour as people are busy.

4.    Make your prospects feel unique and special.

5.    Make your offer hard to resist. Remember that you have to sell your joint venture to your potential partner. Write it like a sales letter and do not hard-sell them. Pull them into your offer, incite them to accept your offer.

6.    Explain who you are, how long you have been in business, what your product or service is like, how many people you have in your customer list, how responsive they are, your website URL, your conversion rate and any other info that you believe would be of interest to the other party for them to make an educated decision.

7.    Make it look simple. Keep it organized and logical.

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